Prabal Gurung
Spring Collection 2019
Sweet Heart
Baby Blue World
The Big Logo Trend Project
The big Logo Trend Project was a collaboration made with the Colombian Graphic Designer Juliana Munera.
Prints and Surface Designs are an effective visual tool for communication. In the following images, repetition and color are use to reiterate Nike’s advertising Campaign of “The Big Logo Trend”. The repetition of the Logo serves as a brand strategy to advertise Nike ’s new collection.
Furthermore, the bold color contrasts of these patterns attracts the viewer to new color palette use for Nike Shoes. Juliana Munera created the Bold typography to contrast the repeated patterns. As an artist but also an advertiser I make use of surfaces design to attract a younger audience to the brand.
Prints and Surface Designs are an effective visual tool for communication. In the following images, repetition and color are use to reiterate Nike’s advertising Campaign of “The Big Logo Trend”. The repetition of the Logo serves as a brand strategy to advertise Nike ’s new collection.
Furthermore, the bold color contrasts of these patterns attracts the viewer to new color palette use for Nike Shoes. Juliana Munera created the Bold typography to contrast the repeated patterns. As an artist but also an advertiser I make use of surfaces design to attract a younger audience to the brand.
The Animal Prints Project
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